And so the final day in the big apple began. We visited Toy R us which had a giant carosel in the store which definatly made it a fun environment for the children who are its target consumer and a tourist attraction as well as a store which must increase customers. We visited American Eagle which was doing a promotion where if you brought an item you could have you photo taken and put on the building outside which is in the centre of Times Square. This again i felt was such an innovative use of technology and a create way of promoting the brand and increasing sales. We also went to the Herseys and M+M store as well as a variety of tacky stores where i probably brought half the store as i absolutly love tacky soveniers.